Digital marketing Assistant

Job Description

We are looking for a creative, technically skilled, and result-oriented Digital Marketing Executive who can handle content creation, video production, social media management, website maintenance, and paid advertising campaigns.

The ideal candidate should be someone who can plan, shoot, edit, publish, promote, and analyse content across multiple digital platforms. This role requires a combination of creative storytelling, marketing strategy, technical execution, and performance tracking.

Key Responsibilities

1) Content Planning & Creation
Plan and create engaging digital content for the brand across social media and other online platforms.
Develop creative concepts, scripts, captions, and content ideas for promotions, campaigns, and brand awareness.
Create audio/video/radio-style promotional content, reels, short-form videos, and brand storytelling content.
Coordinate and produce content aligned with current trends, campaigns, and business goals.
2) Content Shooting & Production
Independently handle content shoots using mobile/camera for: Reels
Promotional videos
Interview-style videos
Product/service videos
Event coverage
Behind-the-scenes content
Ensure proper framing, lighting, sound, and visual quality during shoots.
Be able to shoot both indoor and outdoor brand content.
3) Video Editing & Creative Execution
Edit videos for platforms like: Instagram , Facebook , YouTube , WhatsApp Promotions , Other digital platforms
Add transitions, subtitles, background music, graphics, branding elements, and call-to-actions.
Create high-quality short-form and long-form video content optimized for engagement and lead generation.
Design or coordinate basic creatives/posters when required.
4) Social Media Management
Manage and maintain all company social media handles professionally.
Schedule and publish content consistently across platforms.
Write compelling captions, hashtags, descriptions, and post copy.
Ensure regular updates on: Instagram Facebook YouTube LinkedIn Google Business Profile (if applicable)
Monitor trends and suggest ideas to improve reach and audience growth.
5) Engagement Monitoring & Performance Tracking
Regularly track and analyse: Reach Impressions Likes Shares Comments Saves Clicks Leads generated
Monitor audience engagement and respond/coordinate for timely engagement when required.
Prepare weekly and monthly performance reports with improvement suggestions.
Use data to refine content strategy and improve campaign effectiveness.
6) Website Management
Maintain and regularly update the company website.
Upload/update: Blogs Images Service pages Landing pages Contact information SEO content
Ensure the website remains: Updated User-friendly SEO-optimized Technically functional
Coordinate with developers/designers if required for technical improvements.
7) Paid Advertising & Campaign Management
Create, manage, and optimize paid ad campaigns on platforms such as:
Meta Ads (Facebook & Instagram)
Google Ads
YouTube Ads (if applicable)
Develop ad creatives, copies, targeting strategies, and campaign structures. 
Manage lead generation, awareness, and conversion campaigns.
Monitor ad performance and optimize campaigns based on: CTR , CPC ,CPM , Leads Conversion rates ROI / ROAS 
Analyse ad results and submit campaign performance reports.
8) SEO & Digital Growth Support
Assist in improving the company’s online visibility through:
Basic SEO practices
Keyword usage
Website optimization
Social media growth strategy
Support branding and lead generation through digital channels.
Required Skills & Qualifications
Technical Skills
Good knowledge of social media marketing
Strong understanding of content creation and digital branding
Proficiency in video shooting and video editing
Experience in running Meta Ads and Google Ads
Basic to good understanding of website management
Familiarity with SEO basics
Ability to analyse campaign and content performance using insights/data
Software / Tools Knowledge (Preferred)
Canva CapCut / VN / Premiere Pro / Filmora / Final Cut (any relevant editing software)
Meta Business Suite / Ads Manager
Google Ads
Google Analytics / Search Console (preferred)
WordPress or other website CMS
Basic Photoshop / Illustrator knowledge (added advantage)
Candidate Profile
We are looking for someone who is:Creative and trend-aware
Confident in handling camera/content shoots
Organized and disciplined with deadlines
Data-driven and performance-focused
Able to work independently as well as in a team
Passionate about branding, content, and digital growth
Preferred Experience
Candidates with prior experience in:
Real Estate Marketing
Interior / Construction / Architecture Branding

Skills

About Megazest Pvt ltd

"Megazest Private Limited is your one-stop solution for all digital marketing services in Berhampur. As the best digital marketing agency near you, we specialize in website development, internet marketing services, and creating tailored strategies to boost your online presence. Our expertise extends to branding, and advertising, making us a reliable advertising agency and marketing consultant in Berhampur. From SEO and social media to custom marketing campaigns, we deliver results-driven solutions to grow your business. Looking for a trusted marketing agency in Berhampur? Keywords- Digital Marketing Near Me, Digital Marketing Company in Berhampur, Web Designer in Berhampur, Interior Designer in Berhampur, Social Media Ads Company."

Location

Berhampur, Odisha, India

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