Who is in Search…

As mentioned in our last blog “Why companies in Tier 2 & Tier 3 cities should have hiring Budget”.

The rising economy & increase in salary giving enormous opportunity to Aspirants.

To retain the talent with organization a big challenge in small cities.

To support that CITYSITE coming up with another Blog “Who is in Search…”

The Search is for both (Candidates & Employers)

Candidates for Right job as per CV & Employer for right candidates as per job description.

CITYSITE Can substantiate the Search for candidates by Employer is Greater than search for jobs by candidates in small cities.

Before coming to any conclusion let’s go through certain valid points.

Low Paying jobs:-

Candidate’s Perspective:

 1. Difficulty with saving & investing

 2. Social & personal impacts

 3. Limited career advancement

 4. Financial strain

Employers’ Perspective:

1. Cost Reduction

2. Market Dynamics

A study has found that the likelihood of moving from low pay to high pay was much lower than previously thought.

The average salary in Tier 2 and 3 cities in India can vary, but generally falls within the range of ?27,000 to ?35,000 per month. Specific job roles and experience levels will impact the actual salary earned.

This is a general report by Glassdoor & Economics of Times

Salaries are potential up by 50 percent from tier 3 to tier 2 city.

Availability Of Jobs & Job Search methods:

1. Online Job Portals:

• Popular job portals have made it convenient to search for jobs based on location, industry, and experience level. 
• These platforms allow job seekers to apply for positions with a few clicks. . 

2. Social Media:

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• Following companies and recruiters on social media can also keep job seekers informed about new opportunities. 

3. Company Career Pages:

• Many companies have dedicated career pages on their websites where they list open positions.
• Visiting these pages can be a valuable way to discover job opportunities that may not be widely advertised elsewhere

4. Other Methods:

• Campus Placements:

For students and recent graduates, campus placements are a common way to find employment. 

• Referrals:

Asking for referrals from existing employees at a company can significantly increase your chances of getting an interview. 

• Networking:

Building a strong professional network through events, online groups, and personal connections can open doors to job opportunities

Non Lucrative Jobs:

1. 1. Jobs which are purpose driven target oriented with less salary.
   2. Jobs which requires travel
   3. In house jobs with no flexible duty hours & weekend offs

Corporate Culture:

The increase of corporate culture in Tier 2 and Tier 3 cities is driven by factors like lower operational costs, access to a skilled workforce, and growing markets. Tier 2 and Tier 3 cities are becoming hubs for innovation and entrepreneurship, attracting businesses seeking to expand beyond traditional metropolitan areas. 

Struggle of MSME to implement corporate culture:

Challenges:

1. Limited Resources and Formal Processes:

• Time and budget:

Small businesses often have limited resources for dedicated HR staff or training programs to shape and reinforce a specific corporate culture.

• Formalization:

They may lack the formal procedures and systems, such as documented values, onboarding programs, or performance management processes, which are common in larger organizations

2. Communication and Enforcement Challenges:

• Ambiguity:

Without clear and consistent communication, it can be difficult for team members to understand and internalize the company's values and desired behaviors. 

• Resistance and disconnect:

A lack of alignment between leadership and team members, or resistance to change, can make it challenging to implement a new culture. 

• Size and structure:

Small teams can sometimes struggle to maintain a consistent culture across different roles or departments if communication isn't consistent. 

3. Impact on Employee Engagement and Productivity:

• Weak culture:

A poorly defined or enforced culture can lead to disengagement, low morale, and reduced productivity among employees. 

• Inconsistent behavior:

A lack of shared norms and values can result in inconsistent behaviors and a lack of trust among team members. 

Factors responsible for High attrition in small town or Tier 3 cities:

1. 1. No corporate culture
   2. Non Lucrative jobs  and irregular timing
   3. Un necessary salary hike up to 25 to 30 % in Local market.
   4. No proper hiring & resignation process.

Repercussion of High attrition:

Increased Costs:

Replacing employees is expensive, involving recruitment, hiring, and training. The cost of replacing a single employee can be significant, often equivalent to a large portion of their salary.

      Reduced Productivity:

When employees leave, especially those with specialized skills or expertise, it can disrupt workflow, create bottlenecks, and reduce overall output. Remaining employees may be overloaded and experience burnout, further impacting productivity.

Negative Impact on Morale:

High turnover can create a sense of uncertainty and instability, leading to decreased morale and engagement among existing employees. Frequent departures can also disrupt team dynamics and erode trust in leadership.

All above mentioned points indicating the search for candidates by employers greater than search for jobs by candidates.

The data with CITYSITE on call records and mails received from employers shows the trend that search of candidates by employers increasing.

CITYSITE Google analytics data:-

For last six months on average 1000 search   ; out of 1000 almost 60 percent call by companies for new candidates.

Most asked job profiles are:  sales, Tele callers, House Keeping & accounts

So, We came to a conclusion on the attrition rate in small cities which makes employer search more candidates on daily basis.

CITYSITE approach: Our recently developed URL has best features for employer to get candidates details over mail.

The applied aspirants are more location specific   city based. Which Is helping HR to filter resume quickly as per requirement.

CITYSITE Stands out with this approach than other reputed job portals